For this annual event focused on enhancing customer interactions, I created the complete visual identity design. The goal was to craft a modern and engaging aesthetic, aligning with the theme of "Passion for Customers." The visual elements, including the logo, color palette, and branded materials, were designed to create a cohesive and inspiring environment for attendees.
This project allowed me to blend creativity with strategy, delivering a professional and impactful identity that resonated with the audience and the event's mission. The design received very positive feedback, highlighting its ability to elevate the overall experience and reflect the brand's values effectively.
Art Direction & Graphic Design: Nana TOTOSASHVILI
For: Edenred